What Cardi B. Teaches Us About Building a Brand on Social Media

I have a confession to make. The VH-1 reality show Love and Hip Hop is one of my guilty pleasures. It plays out like a telenovela and it is delightfully ratchet…and I love every second of it. I  watch every Monday night–much to my husband’s disappointment as it overlaps with the beginning of WWE Monday Night Raw. … More What Cardi B. Teaches Us About Building a Brand on Social Media

Social Media is an Opportunity for Media Diversity

This week I had the opportunity attend Zeta Phi Beta Sorority, Inc.’s Congressional Black Caucus forum on improving images of Black women in the media. It was a lively discussion that raised a lot of questions about not only the media images Black women are chosen–and sometimes choose–to portray but also which images we choose … More Social Media is an Opportunity for Media Diversity

Interview with the Trillectro Social Media Team

In my last post I talked about the lessons we could learn about audience engagement from Trillectro 2015, but after publishing the post I realized I had more questions about what goes into live-tweeting a large-scale event. In my professional life I have live tweeted conferences, hill briefings, and speeches but nothing as large as … More Interview with the Trillectro Social Media Team

Giving Props: Google Honors Zora Neale Hurston

Today marks the 123rd birthday of writer, folklorist, anthropologist and one of my heroes, Zora Neale Hurston. Needless to say, I was completely stoked about it. I decided to devote my Facebook timeline to quotes, facts and reflections on Zora. And to top it all off, Zora Neale Hurston was trending in the US: (Shout out to @ErickaSimone for … More Giving Props: Google Honors Zora Neale Hurston